Some good news from Eris Intelligence – our website is now GDPR compliant. While at one level this simply means we seek visitor consent for cookies, it also opens up the possibility for us to promote our website – and by extension, our clients’ interests.
From today, we will be able to use Search Engine Optimisation (SEO) techniques to boost the ranking of articles on our website in major search engines, which will help to promote our clients’ interests via their work shared on our channels. It also gets easier for us to spread the word about our commitment to top-quality strategic planning, content and research services at fair prices.
New services by the end of Q1 2026
By the end of March, we will have the ability to distribute emails on behalf of clients, and to host and distribute documents on behalf of clients using a proprietary, AI-enabled distribution service that only sends documents to people who might be interested. This approach is deliberately different from most media companies, which blast emails to 10,000 recipients at once, spamming recipients’ inboxes and creating content fatigue.
On top of this, we’re going to offer our clients live “results rooms” on the web so that they can check the performance of their campaigns in real time, rather than waiting 6-8 weeks for a report doctored by us to make ourselves look good. Wait, would we ever do such a thing? Would any media company? Of course not…! 😊
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